We are excited to share our first deep dive, in a series of topics related to sports entertainment and the ways in which our audience seeks, consumes, and engages with all types of programming. Sports viewership is not "dead" among young fans, it's merely shifted in ways no one could have predicted a decade ago. Read more HERE and let us know what you think by dropping us a line: email@example.com
Our Co-Founders, Ishaan Sutaria and Brian Verne appeared live on Cheddar.com to discuss our recent $32m Series A funding announcement and overall state of the WAVE.tv business. Check out the full interview below.
We are so incredibly honored to announce our $32M Series A, led by CoVenture and GPS Investment Partners, with continued participation from many of our earliest supporters. Our business is simple. Young fans still love sports. Anyone who tells you otherwise is flat out wrong. But consumption has shifted from TV to core and emerging social+ digital platforms like Snap, Instagram, Facebook, TikTok, YT, etc. Thus in 2017, WAVE.tv was born, sports entertainment for today’s fan. This is how it works. Fandoms + Formats + IP
- We went fandom by fandom to build a portfolio of digitally native media brands — everything from Football, American Football, Basketball, Hockey and Baseball, to Combat Sports, Fitness, Weightlifting, Adaptive Athletes, and Women’s Sports, to every non-traditional sport you can imagine.
- We mastered the programming formats, understanding the detail that goes into developing a successful Snap Discover show, IGTV episode, or TikTok post.
- We then partnered with 65+ leagues and rights-holders, simply reimagining the same stories and narratives fans have cared about for years into new hit programming formatted for the platforms where our media brands live — with a focus on the highlight and the long tail archive as incredibly valuable IP.